Project Name
Totally Excellent Weekend
Role
Art Direction
Branding
Set Design
Styling
Client
Psyonx®
Taking a nostalgic trip back in time, I must say that working on this particular branding and production was an absolute delight. From designing the production graphics to curating stylish outfits for the players, this project holds a special place in my heart. The show made a significant impact on the Rocket League community, earning its spot as a fan-favorite for live and remote viewing.
Print & Motion
I partnered with fellow designer Chris to create a series of motion ads for Mall of America promoting our Totally Excellent Weekend broadcast event. We built bold, high-energy visuals that grabbed attention across the mall’s digital displays and amplified the excitement around the event. Alongside the motion assets, I designed a four-level printed banner that reinforced the campaign with cohesive branding and clear messaging. The full package delivered a standout promotional presence that boosted visibility and drove momentum throughout the venue.
Art & Production
I absolutely loved creating the graphics package for this project! Blending the fun and quirky vibes of 80s with a sleek Tron Arcade aesthetic, I crafted a branding that set the for my team to produce one of the most electrifying shows ever!
